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97% of people visiting your site for the first time leave without buying your product. And you end up losing them forever.

Strategic design, psychological understanding, and continuous optimization converge to create powerful CTAs. Whether you’re building a digital marketing website or designing a user interface, remember that CTAs serve as gateways to user engagement and business success. Prioritize clarity, urgency, and user-centric design to resonate with your audience and drive conversions.

For brands with limited resources, getting executive buy-in to prioritize social listening over other efforts might be difficult since it’s often viewed as a project that requires a high level of effort without a quick return. But that’s an oversimplification: social listening can generate some short-term wins by being proactive versus reactive.

Artificial intelligence is getting more sophisticated all the time, and the buzziest new kid on the blog is ChatGPT. While we’re not quite at Blade Runner-level technology, the new chatbot has marketers (and everyone else) in a tizzy over the seemingly endless potential uses for the tool.

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Consumers are spending more time on mobile devices, according to eMarketer. Audio activity is a big driver of mobile usage, and that means there is a growing opportunity to grab the attention of listeners in the audio/podcast space.

For brands with limited resources, getting executive buy-in to prioritize social listening over other efforts might be difficult since it’s often viewed as a project that requires a high level of effort without a quick return. But that’s an oversimplification: social listening can generate some short-term wins by being proactive versus reactive.